Amazon Pulls Books from Virtual Shelves
by Yvette King
The publishing world is all a buzz since it was learned that as of Friday, January 29, 2010, Amazon removed Macmillian books from their virtual shelves. Why you ask? It appears that it may all come down to dollars and cents. They are said to have been feuding over the pricing of e-books for the last year and it has resulted in the missing titles from the shelves.
Macmillian is one of the largest publishing houses and this will have an impact on their imprints Farrar, Straus & Giroux, Henry Holt and St. Martin's Press, which is home to some authors of the street literature genre.
Although there is no official statement from either camp, it is being spectulated that this is directly related to the recent unveiling of the Apple iPad tablet by Chief Executive, Steve Jobs. The iPad can be seen as being in direct competition with Amazon's Kindle. It's no secret that Macmillian has partnered with Apple and will line the shelves of the iBookstore. Apple is also permitting publishers to set varying price points for their product.
Concerns have been raised previously by publishers regarding Amazon's e-books pricing of $9.99 because they believe that price has a direct correlation to the value placed on books. Amazon is in opposition to what could be a proposed $3.00 to $5.00 price increase and is sending a very loud and clear message that will ultimately effect the bottom line. At this time, Macmillian books can solely be purchased through a third parties via Amazon.com.
How long will this tug of war last? Is this temporary or permanent? Only time will tell.
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Yvette King is a contributing writer for The Urban Book Source.
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